When it comes to self-publishing, there’s one tool I always recommend—whether you’re just thinking about writing a book or already deep into your publishing journey: Publisher Rocket Software.
This easy-to-use software has been absolutely essential for me. It helps with everything from:
- Keyword research
- Category selection
- Competitive analysis
- Metadata optimization
If you’ve ever wondered what categories your book should be in, which titles are dominating your niche, or what keywords readers are actually typing into Amazon—this tool answers all of that and more.
I truly can’t imagine running my children’s book business without it.
Why Publisher Rocket Stands Out
Publisher Rocket was created by Dave Chesson, founder of Kindlepreneur. And let me tell you—when Dave sends an email or uploads a YouTube video, I pay attention. His content is consistently insightful, actionable, and packed with value for indie authors across all genres, not just children’s books.
In addition to the software itself, Dave also offers a number of free resources, including:
- Courses on Amazon ads
- Tips for writing a high-converting book description
- Guidance on how to get your book in front of the right readers
It’s one of those rare tools that’s just as useful at the beginning of your journey as it is when you’re scaling your book sales. Whether you’re writing your first manuscript or planning your next launch, Publisher Rocket gives you the data and direction to move forward with confidence.
Final Thoughts
There are lots of tools out there, but this is the one I recommend first. If you’re serious about getting your book discovered—and ultimately purchased—Publisher Rocket will help you build that foundation the right way.
I use it with every single book I publish, and I genuinely believe it’s one of the best investments you can make as an indie author.
I can’t recommend this software enough. It’s fantastic and I could not do what I do without it.
In addition to this software, Dave also offers free course on running ads for books on amazon, how to write a book description, and much much more!

Note: I only recommend products I believe in, and this post may contain affiliate links to those products.